Top Tips to Writing Great Marketing Copy

Following on from my FREE 7 Day Mailchimp for Beginners course which I launched last week, I thought it might be useful to offer some guidance on actually writing email marketing copy. My Mailchimp for Beginners course gives you everything you need to set up your Mailchimp account, audience and email campaign but what aboutContinue reading “Top Tips to Writing Great Marketing Copy”

Email Marketing – Mailchimp vs Sendgrid

Why send email campaigns? There are so many benefits to email marketing…they can increase brand awareness, build stronger relationships with existing customers, boost sales, increase traffic to your website…to name just a few!  We know that millennials spend approximately 6 and half hours a day checking their emails (source: Adobe). I mean, ask yourself, how often do youContinue reading “Email Marketing – Mailchimp vs Sendgrid”